Privacy policy

This Privacy Policy explains how Ningbo Silva Industrial Co., Ltd. collects, uses, shares, and protects your personal information when you visit our website, place an order, create an account, or otherwise interact with our services.

Data Controller: Ningbo Silva Industrial Co., Ltd. | Website: silvafloor.com | Registered Address: Songyanwang Village, Gulin Town, Haishu District, Ningbo City, Zhejiang Province, P.R. China

Our Privacy Commitment

We are deeply committed to protecting your privacy and safeguarding your personal information. This Policy is designed to be clear and comprehensive, so you understand exactly how your information is handled and why we collect it — from processing orders and providing support, to marketing (with your consent), improving our website, preventing fraud, and complying with legal obligations.

By accessing or using our website, you acknowledge that you have read this Privacy Policy. Where required by applicable law, we will obtain your consent before processing personal data that requires consent.

Information We Collect

Information You Provide to Us

Contact Information (name, email, phone, mailing address) — collected to process and ship your orders and to communicate with you about them.
Financial Information (payment method, billing address, transaction details) — collected to complete and verify your purchase; processed securely through our payment processors.
Account Details (username, password, preferences, purchase history) — collected to manage your account and personalize your experience.
Communication Records (messages, inquiries, feedback) — collected to respond to your questions and improve our services.
Marketing Preferences — collected to respect your choices about receiving promotional content.

Information Collected Automatically

Device & Browser Data (IP address, device type, browser) — collected to ensure our website functions correctly on your device.
Usage Analytics (pages viewed, click patterns, referring URLs) — collected to understand and improve website usage.
Geographic Data (general location from IP) — collected to provide region-relevant content and comply with local regulations.
Cookies & Similar Technologies — collected to remember preferences and analyze traffic.

You may control or disable cookies through your browser settings.Please note that disabling cookies may affect certain website functions.

Performance Metrics (error logs, system data) — collected to identify and fix technical issues.

How We Use Your Information

Order Processing & Fulfillment

We use your contact, shipping, and payment information to verify your identity, process payments, prepare and ship your order, and send order confirmations and status updates.

Customer Service & Support

We use your communication records and order history to respond to inquiries, process returns and refunds, and resolve issues efficiently.

Account Management & Personalization

We use your account details to authenticate your identity, maintain your preferences, and provide a personalized shopping experience.

Communication & Marketing

We use your contact information to send transactional emails and, only with your consent, marketing communications. You may opt out at any time via the unsubscribe link in our emails or by contacting us directly.

Website Improvement & Analytics

We use usage and device data to analyze traffic patterns, understand customer behavior, and develop new features.

Security & Fraud Prevention

We use device, transaction, and usage data to detect and prevent fraud, unauthorized access, and other security threats.

Legal Compliance

We use your information as necessary to comply with legal obligations, enforce our policies, and protect our rights and the rights of others.

Information Sharing & Disclosure

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. We share information only with trusted service providers, and only as necessary to operate our business.

Payment Processors (such as PayPal, Stripe, or other authorized payment processors) — to process transactions securely under PCI DSS standards.
Shipping Providers — to deliver your orders and provide tracking information.
Communication Services — to deliver transactional and marketing emails.
Analytics service providers — to help us understand and improve website usage.
Customer Support Tools — to manage and respond to inquiries.
Infrastructure Providers — to host our website and store data securely.

All service providers are contractually required to keep your information confidential and use it only for the purposes we specify. We may also disclose information where required by law, court order, or government regulation, or to protect our rights, property, or safety.

Data Security & Protection

We implement technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.

Encryption: SSL encryption protects data in transit; we use industry-standard encryption to protect data in transit and, where applicable, data stored on our systems.
Access Controls: Access is limited to employees and service providers who need it, and is logged and monitored.
Ongoing Review: We regularly assess and update our security practices to address emerging threats.

No method of transmission over the internet is 100% secure. While we work to protect your information, we cannot guarantee absolute security, and we encourage you to use strong passwords and protect your own account credentials.

Your Privacy Rights

Access: Request a copy of the personal information we hold about you.
Correction: Request correction of inaccurate or incomplete information.
Deletion: Request deletion of your information, subject to legal and business retention requirements.
Portability: Request your information in a portable, machine-readable format.
Opt-Out: Unsubscribe from marketing communications at any time; this does not affect transactional messages.

To exercise any of these rights, contact us using the details below. We may need to verify your identity before processing your request, and we will respond within a reasonable timeframe in accordance with applicable law.

Children's Privacy

Our website is not intended for children under 13 or the minimum age required under applicable law (or the applicable age of majority in your jurisdiction). We do not knowingly collect personal information from children under 13 or the minimum age required under applicable law. If you believe your child has provided us with personal information, please contact us and we will delete it promptly.

Third-Party Websites

Our website may contain links to third-party websites not operated by us. We are not responsible for their privacy practices. We encourage you to review the privacy policy of any third-party site you visit.

International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. Where required by applicable law, appropriate safeguards will be implemented for international transfers. We take steps to ensure your information remains protected wherever it is processed.

Policy Updates

We may update this Privacy Policy from time to time. Material changes may be announced through our website or other appropriate communication channels. Continued use of our website after changes constitutes acceptance of the updated policy.